Terme Snovik Launches €22 Million Expansion with New Four-Star Kneipp NaturHotel

Terme Snovik, a boutique spa located in north-central Slovenia near Kamnik, is embarking on its most

more

LifeFit Group Expands Premium Fitness Portfolio with SportsUp Acquisition

LifeFit Group, a leader in Germany's fitness industry, has strengthened its premium segment with the

more

Norrøna Concept Store Opens in Zürich: A Hub for Outdoor Enthusiasts

We’re excited to announce the grand opening of the Norrøna Concept Store Zürich, located at Löw

more

Proximity and Efficiency: Central Europe Becomes a Hub for Bike Production

The bicycle and e-bike industry is undergoing a transformative shift in 2025, with Central Europe (C

more

Xtreme Fitness Gyms Targets Dominance in Eastern European Fitness Market

Polish fitness franchise Xtreme Fitness Gyms is making waves in the fitness industry, celebrating th

more

"Business Partner search for the Sports industry in Central Europe"


You are here » Home Page » CE Sports Business News » Assos Once Again Supports BMC Racing After 25 Years


Assos Once Again Supports BMC Racing After 25 Years

2016-12-20 source own
After 25 years, Swiss company Assos is back dressing teams in the top ranks of the pro peleton. The company will outfit not only the pro cycling team BMC Racing, but also the BMC MTB Racing Team and BMC Development Team. The new kit is embellished with the logo of Tag Heuer, a Swiss company that’s known for manufacturing watches.

According to Assos CEO Phil Duff, they understand that by working with some of the world’s top riders at BMC Racing Team, they have a focussed channel to experiment, develop and create new developments untapped today. He added that it not only motivates them to develop products for commercial use, but it’s also great tool to test innovative technology before it is included in their collection.

"Don't miss out on the latest insights and trends in Central Europe's thriving sports industry. Register now to receive Cesport's exclusive Business Report, offering valuable information on doing business in the region and an overview of the dynamic Sporting Goods market. Click here to access the report and unlock the potential of Central Europe's sports business landscape.