Poland Sets Its Sights on the 2040 Olympics: A Transformational National Project Takes Shape

Poland has taken its first decisive step toward one of the most ambitious goals in its modern sporti

more

Axglo Strengthens European Network with Official Distributors in the UK, Czech Republic, Germany, and Slovak Republic

Axglo, the Canadian golf equipment specialist renowned for its premium push carts and golf accessori

more

VAT Becomes Official Supplier to Swiss-Ski and Backs Biathlon Star Amy Baserga

VAT, a global leader in high-end vacuum solutions, has signed a three-season partnership with Swiss-

more

The Mountain Studio Reports 44% Sales Growth as Marcel Hirscher Targets Year-Round Outdoor Brand Expansion

The Mountain Studio, the premium outdoor apparel company co-founded by ski racing legend Marcel Hirs

more

SGS Expands Global Cycling Testing Expertise with Acquisition of EFBE

SGS, the world’s leading testing, inspection, and certification company, has announced the acquisi

more

"Business Partner search for the Sports industry in Central Europe"


You are here » Home Page » CE Sports Business News » BRI Cooperation: Hungary Making a Difference


BRI Cooperation: Hungary Making a Difference

2017-06-22 source own
In recent years, China has increased its investment in the CEE (Central and Eastern Europe) region by a large amount and no country seems to champion these actions quite so much as Hungary. Of course, Hungary has been very important for China in their entry strategy to Europe and they also host the first CEE renminbi (RMB) clearing centre. From this - as well as the forint debt card and first Chinese RMB - we can see just how powerful this partnership has become.

With the Belt and Road cooperation, we recently saw the release of a Memorandum of Understanding (MoU) and Hungary were the first country to sign showing their willingness to cooperate. With the initiative, Hungary is set to benefit somewhat thanks to the high-speed railway being built between themselves and Serbia. Once completed, this will vastly improve the land-sea connectivity. Additionally, they are expected to boost their reputation as a ‘trans-shipment hub’ when the amount of direct air cargo connections increases; these will move between Hungary and various BRI countries such as Turkey, Hong Kong, and Qatar.

Finally, Hungary has also had a role in inter-cultural and people-to-people exchange promotion in many different industries from tourism to the arts. In 2014, Budapest was chosen as the location for the China-CEEC (CEE Countries) Tourism Coordination Center as well as the National Tourism Administration for China. With both of these being the first in the whole of the CEE region, we can definitely expect this relationship to develop and grow stronger over time.

"Don't miss out on the latest insights and trends in Central Europe's thriving sports industry. Register now to receive Cesport's exclusive Business Report, offering valuable information on doing business in the region and an overview of the dynamic Sporting Goods market. Click here to access the report and unlock the potential of Central Europe's sports business landscape.