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Erima Sets Up Online Store

Erima, the German marketer of team sports, tennis, and running gear, has set up its first online shop. The unique internet outlet will enhance sales with its existing retail partners. The company underlined that team sports retailers will continue to be the most significant distribution channel for the brand, however, they believed that something needed to be done to fulfill the demand from customers who would rather purchase on the web. Erima guarantees that it will not be utilizing discounts to make their online offers more attractive.
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