Salt BMX Partners with Top Distributors Across Central Europe
Salt BMX Parts: Advanced Technology and Innovative Design at an Affordable PriceFor over a decade, S
moreGT Bicycles Announces Exclusive Partnership with Silverfish for German Distribution
GT Bicycles is excited to unveil a new exclusive partnership with Silverfish to distribute its renow
moreNorrøna Set to Open First Zurich Store in November
Norrøna, the renowned Norwegian outdoor brand, is expanding its footprint in Central Europe by open
moreMyStromer Relocates Desiknio Bikes Production to Poland
Desiknio Bikes, the Spanish sister brand of the Swiss S-pedelec brand Stromer, has partnered with a
moreJack Wolfskin Refocuses on Central Europe and China Amid Strategic Shift
Jack Wolfskin, under TopGolf Callaway Brands, is redirecting its focus to Central Europe and China f
more
"Business
Partner search for the Sports industry in Central Europe"
FIFA Launches Media Rights Sales for 2026 and 2030 World Cups in Six Central and Eastern European Markets
2024-06-03
source own
FIFA, global footballs governing body, has initiated the media rights sales process for the 2026 and 2030 men's World Cups in six Central and Eastern European countries. Invitations to tender (ITT) have been issued for broadcasters in Bulgaria, the Czech Republic, Hungary, Moldova, Romania, and Slovakia.
Expanding World Cup Coverage
With the ITT launch, FIFA aims to secure broadcast partners who will deliver extensive coverage of the prestigious tournaments, ensuring soccer fans in these regions have access to all the action from the 2026 and 2030 World Cups.
Strategic Move for Wider Audience Reach
This strategic move highlights FIFA's commitment to expanding its audience reach and enhancing the viewing experience for soccer enthusiasts across Central and Eastern Europe. By engaging broadcasters in these key markets, FIFA seeks to provide comprehensive and localized coverage of the world's most-watched sporting event.
