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Mrs.Sporty expands in Italy
2016-01-06 source ownMrs.Sporty, the German women-only fitness chain, is to expand its grip on the European market by launching the very first ‘Full-Pix Mrs.Sporty club’ in Italy. Mrs.Sporty, already with over 500 sites around Europe, has agreed a partnership with businessman Massimo Puppo to open the site which will include the pixformance web-based training solution. This uses both functional training and clever new software to maximise efficiency when working out. This ‘Full-Pix’ model is set to be used by the company from now on in all its new ventures.
Massimo Puppo, who has plans to open many sites across Italy, has said “The training concept with the pixformance smart trainers is tried and tested, innovative and perfectly attuned to the needs women have in training today”.
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