Poland Sets Its Sights on the 2040 Olympics: A Transformational National Project Takes Shape

Poland has taken its first decisive step toward one of the most ambitious goals in its modern sporti

more

Axglo Strengthens European Network with Official Distributors in the UK, Czech Republic, Germany, and Slovak Republic

Axglo, the Canadian golf equipment specialist renowned for its premium push carts and golf accessori

more

VAT Becomes Official Supplier to Swiss-Ski and Backs Biathlon Star Amy Baserga

VAT, a global leader in high-end vacuum solutions, has signed a three-season partnership with Swiss-

more

The Mountain Studio Reports 44% Sales Growth as Marcel Hirscher Targets Year-Round Outdoor Brand Expansion

The Mountain Studio, the premium outdoor apparel company co-founded by ski racing legend Marcel Hirs

more

SGS Expands Global Cycling Testing Expertise with Acquisition of EFBE

SGS, the world’s leading testing, inspection, and certification company, has announced the acquisi

more

"Business Partner search for the Sports industry in Central Europe"


You are here » Home Page » CE Sports Business News » New Energy Drinks from Polish Apples


New Energy Drinks from Polish Apples

2017-06-06 source own
In recent times, there has been major concerns for the overproduction of fruit and it even led to a Russian embargo on Polish imports. However, the solution may now be in place with Yabu promising to develop an apple energy drink for the regular market. Alongside the apples, the manufacturers will use caffeine and guarana before then charging around PLN 5 for each can; double the cost of most other energy drinks.

Despite the price difference, one member of the La-Sad group of fruit producers believes the product could find success because of the health factor; the natural apple ingredient could just persuade those who have been avoiding the energy drink niche for so long.

"Don't miss out on the latest insights and trends in Central Europe's thriving sports industry. Register now to receive Cesport's exclusive Business Report, offering valuable information on doing business in the region and an overview of the dynamic Sporting Goods market. Click here to access the report and unlock the potential of Central Europe's sports business landscape.